Toastmasters International provides 15 manuals for speakers who wish to continue to improve beyond the basic Communications Manual. They can be ordered from Toastmasters International.
The Entertaining Speaker (226-A)
Speaking to Inform (226-B)
Public Relations (226-C)
The Discussion Leader (226-D)
Specialty Speeches (226-E)
Speeches By Management (226-F)
Professional Speaker (226-G)
Technical Presentations (226-H)
Persuasive Speaking (226-I)
Communicating On Television (226-J)
Storytelling (226-K)
Interpretive Reading (226-L)
Interpersonal Communication (226-M)
Special Occasion Speeches (226-N)
Humorously Speaking (226-O)
The Entertaining Speaker (226-A)
"The Entertaining Speech" (5-7 mins)
- Entertain the audience through use of humor and/or drama drawn from your personal experience.
- Organize an entertaining speech for maximum audience impact.
"Resources for Entertainment" (8-10 mins)
- Draw humorous and/or dramatic material from sources other than your own personal experience.
- Adapt your material to suit your topic, your own personality and the audience.
- Use entertaining material as means of conveying a serious message.
"Make Them Laugh" (5-7 mins)
- Prepare a humorous speech drawn from your own experience.
- Strengthen the speech by adapting and personalizing humorous material from outside sources.
- Deliver the speech in a way that makes the humor effective.
"A Dramatic Talk" (10-12 mins)
- Develop an entertaining dramatic talk about an experience or incident, or give a dramatic reading.
- Include vivid imagery, characters and dialogue.
- Deliver the talk in an interpretative manner.
"Speaking After Dinner" (13-15 mins)
- Prepare an entertaining after-dinner talk on a specific theme.
- Deliver the talk extemporaneously, using the skills developed in the preceding entertainment projects.
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Speaking to Inform (226-B)
"The Speech to Inform" (5-7 mins)"
- Select new and useful information for presentation to the audience.
- Organize the information for easy understandability and retention.
- Present the information in a way that will help motivate the audience to learn.
"Resources for Informing" (8-10 mins)
- Analyze the knowledge level of your audience regarding your chosen subject.
- Focus your presentation at the audience's level of knowledge.
- Build a supporting case for each major point through use of explanation, examples, and information gathered research.
- Effectively use at least one visual aid to enhance the audience's understanding.
"The Demonstration Talk" (10-12 mins)
- Prepare a demonstration speech to clearly explain a process, product, or activity.
- Conduct the demonstration as part of a speech delivered without notes.
"A Fact-Finding Report" (10-12 mins)
- Prepare a report on a situation, event, or problem of interest to the audience.
- Deliver sufficient factual information in your report so the audience can base valid conclusions or a sound decision on it.
"The Abstract Concept" (10-12 mins)
- Research and organize the thought of experts on an abstract concept, theory, historical force, or social/political issue.
- Present the ideas in a clear and interesting manner.
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Public Relations (226-C)
"The Goodwill Speech" (5-7 mins)
- Prepare a talk that will build goodwill for your organisation by supplying useful information of interest to the audience.
- Favourably influence the audience by skilful and friendly of your talk.
"The Radio Talk Show" (Speech 3 - 5 mins, Questions 2 – 3 mins)
- Present a positive image of you or your company or organisation on a simulated radio talk show.
- Prepare a talk designed to build goodwill toward it by presenting factual information.
- Understand the dynamics of a successful radio talk show.
- Prepare for questions that may be asked of you during the radio interview
"The Persuasive Approach" (5-7 mins)
- Direct a persuasive appeal to the audience's self-interests using a combination of fact and emotion in a speech delivered in such a manner that it appears extemporaneous.
- Persuade the audience to adopt your viewpoint by the use of standard persuasive techniques.
- Use at least once visual aid to enhance the audience’s understanding.
"Speaking Under Fire" (Speech: 3-5 mins, Questions: 2-3 mins)
- Prepare a talk to persuade a hostile audience at least to consider your position on a controversial issue.
- Demonstrate sincerity when presenting your viewpoint.
"The Crisis Management Speech" (Speech: 4 - 6 mins, Questions: 3 - 5 mins)
- Learn strategies for communicating to the media about a company crisis.
- Prepare a speech for the media about a company crisis that builds and maintains a positive image for the company.
- Answer questions from the media in a manner that reflects positively on the company.
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The Discussion Leader (226-D)
"The Seminar Solution" (20-30 mins)
- Present an introductory short talk or brief lecture describing a theory, model, or information about a topic that will be discussed by a group following the presentation.
- Organize the information so that it is easy to understand and can be remembered.
- Orient the group to think about the specific goal of the discussion that follows.
- Use a buzz session discussion technique to promote group participation in deriving information leading to solution to the problem.
"The Round Robin" (20-30 mins)
- Establish the meaning of a question with a discussion group.
- Using a problem solving pattern, lead the participants in a brainstorming session.
- Screen the possible solutions and lead the group in deciding what action to take.
"Pilot a Panel" (30-40 mins)
- Select a problem for panel discussion.
- Select not less than three members in advance to speak on the panel.
- Define the common goals and the purpose of the panel.
- Acting as moderator, monitor the panel discussion to inform the audience.
"Make It Make Believe (Role Play)" (20-30 mins)
- Understand what role-playing is and how to use it effectively in group communication.
- Select a problem involving human relations in which you may use the role-playing method to illustrate and explore the problem.
- Create a plot and characters relevant to the discussion problem and select a cast from among the group members.
- Direct the role-play enactment, relate it to the discussion problem, and lead the group in arriving at a solution.
"The Workshop Leader" (30-40 mins)
- Building group unity, guide the workshop participants in an investigative discussion of the problem.
- Follow a problem solving pattern to arrive at a solution.
- Bring the group to an agreement before the discussion ends.
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Specialty Speeches (226-E)
"Speak Off the Cuff" (5-7 mins)
- Develop an awareness of situations in which you might be called upon to deliver an impromptu speech.
- Understand how to prepare for impromptu speaking.
- Develop skill as a speaker in the impromptu situation by using one or more patterns to approach a topic under discussion; for example, comparing a past, present, future situation or before and after.
"Uplift the Spirit" (8-10 mins)
- Identify and understand the basic differences and similarities between inspirational speeches and other kind of speeches.
- Learn how to evaluate audience feeling and establish emotional rapport.
- Develop a speech style and delivery that effectively expresses inspirational content by moving the audience to adopt your views.
"Sell a Product" (10-12 mins)
- Understand the relationship of sales technique to persuasion.
- Skillfully use the four steps in a sales presentation: attention, interest, desire, action.
- Identify and promote a unique selling proposition in a sales presentation.
- Be able to handle objections and close a prospective buyer.
"Read Out Loud" (12-15 mins)
- Arrive at an understanding of the elements that comprise oral interpretation and how it differs from preparing and giving a speech.
- Learn the preparation or planning techniques of effective interpretation.
- Learn the principles of presentation and develop skill in interpretive reading with regard to voice and body as instruments of communication.
"Introduce the Speaker" (Duration of a club meeting)
- Focus on the special occasion talk from the standpoint of the introducer (function chairman, toastmaster, master of ceremonies).
- Become knowledgeable and skilled in the functions associated with the master of ceremonies.
- Handle the introduction of other speakers at a club meeting.
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Speeches By Management (226-F)
"The Briefing" (Speech: 8-10 mins, Questions: 5 mins)
- Apply the key steps in the preparation of a briefing and the organization of material.
- Give a briefing according to a specific objective so the audience will have an understanding of the information.
- Effectively handle a question-and-answer session following the briefing.
"The Technical Speech" (8-10 mins)
- Convert a technical paper or technical material and information into a technical speech.
- Organize a technical speech according to the inverted-pyramid approach.
- Write a technical speech as "spoken language," not as an article.
- Give the speech by effectively reading out loud.
"Manage and Motivate" (10-12 mins)
- Understand the concept and nature of motivational method in management.
- Apply a four step motivational method with the objectives to persuade and inspire.
- Deliver a motivational speech to persuade an audience to agree with your management proposal.
"The Status Report" (12-15 mins)
- Organize and prepare a status report involving the overall condition of a plan or program, or performance of a department or company in relation to goals.
- Construct the report according to a four-step pattern.
- Give an effective presentation of the report.
"Confrontation: The Adversary Relationship" (Speech: 5 mins, Questions: 10 mins)
- Understand the definition and nature of the adversary relationship.
- Prepare for an adversary confrontation on a controversial management issue.
- Employing appropriate preparation methods, strategy, and techniques, for communicating with an adversary group as the representative of your company or corporation.
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The Professional Speaker (226-G)
"The Keynote Address" (15-20 mins)
- Identify the basic differences between keynotes speeches and other kinds of speeches.
- Learn how to evaluate audience feeling and establish emotional rapport.
- Learn and use the professional techniques necessary for a successful keynote presentation.
- Develop a speech style and delivery that effectively inspires and moves the audience to adopt your views as a collective reaffirmation of its own.
"Speaking to Entertain" (15-20 mins)
- Entertain the audience through the use of humor drawn from personal experience and from other material that you have personalized.
- Deliver the speech in a way that makes the humor effective.
- Establish personal rapport with your audience for maximum impact.
"The Sales Training Speech" (15-20 mins)
- Tell a sales audience how to sell a product by using a planned presentation.
- Inform a sales training audience about the human experience of the buyer-seller relationship.
- Use entertaining stories and dynamic examples of sales situations.
- Inspire salespeople to want succeed in selling.
"The Professional Seminar" (20-40 mins)
- Plan and present a seminar with specific learning objectives.
- Relate to the audience by using a seminar presentation style.
- Use seminar presentation techniques to promote group participation, learning and personal growth.
"The Motivational Speech" (15-20 mins)
- Understand the concept and nature of motivational speaking.
- Apply a four-step motivational method with the purpose of persuading and inspiring.
- Deliver a motivational speech to persuade an audience to emotionally commit to an action.
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Technical Presentations (226-H)
"The Technical Briefing" (8-10 mins)
- Using a systematic approach, organize technical material into a concise presentation.
- Tailor the presentation to the audience's needs, interests and knowledge levels.
"The Proposal" (8-10 mins)
- To prepare a technical presentation advocating a product, service, idea or course of action.
- To present your viewpoint logically and convincingly, using an inverted-pyramid approach.
- To effectively use a flip-chart to illustrate your message.
- To effectively handle a question-and-answer period.
"The Non-Technical Audience" (10-12 mins)
- Understand the principles of communicating complex information to non-technical listeners.
- Build and deliver an interesting talk based on these principles.
- Answer audience questions that arise during the presentation.
- Use overhead transparencies to illustrate your message.
"Presenting a Technical Paper" (10-12 mins)
- Deliver an interesting speech based on a technical paper or article.
- Effectively use a flip-chart, overhead projector or slides to illustrate your message.
"The Team Technical Presentation" (20-30 mins)
- Understand the nature and process of a team technical presentation.
- Conceptualize a briefing or proposal involving three or more speakers, including yourself.
- Assemble a team of club members capable of getting the job done.
- Orchestrate the planning, preparation and delivery of a team technical presentation.
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Persuasive Speaking (226-I)
"The Effective Salesperson" (3-4 min speech, short scenario intro, 3-5 min role play)
- Learn a technique for selling an inexpensive product in a retail store.
- Recognize a buyer's thought processes in making a purchase.
- Elicit information from a prospective buyer through questions.
- Match the buyer's situation with the most appropriate product.
"Conquering the "Cold Call"" (3-4 min speech, short scenario intro, 5-7 min role-play, 2-3 min discussion)
- Learn a technique for "cold call" selling of expensive product or services.
- Recognize the risks buyers assume in purchasing.
- Use questions to help the buyer discover problems with his or her current situation.
- Successfully handle buyer's objections and concerns.
"The Winning Proposal" (5-7 mins)
- Prepare a proposal advocating an idea or course of action.
- Organize the proposal using the six-step method provided.
"Addressing the Opposition" (7-9 min speech; 2-3 min Q&A)
- Prepare a talk on a controversial subject that persuades an audience to accept or at least consider your viewpoint.
- Construct the speech to appeal to the audience's logic and emotions.
"The Persuasive Leader" (6-8 mins)
- Communicate your vision and mission to an audience.
- Convince your audience to work toward achieving your vision and mission.
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Communicating On Television (226-J)
"Straight Talk" (3 mins ±30 secs)
- To effectively present an opinion or viewpoint in a short time.
- To simulate giving a presentation as part of a television broadcast.
"The Talk Show" (10 mins ±30 secs)
- To understand the dynamics of a television interview or "talk" show.
- To prepare for the questions that may be asked of you during a television interview program.
- To present a positive image on the television camera.
- To appear as a guest on a simulated television talk show.
"When You're the Host" (10 mins ±30 secs)
- To conduct a successful television interview.
- To understand the dynamics of a successful television interview or "talk" show.
- To prepare questions to ask during the interview program.
- To present a positive, confident image on the television camera.
"The Press Conference" (Present: 4-6 mins, Questions: 8-10 mins)
- To understand the nature of a television press conference.
- To prepare for an adversary confrontation on a controversial or sensitive issue.
- To employ appropriate preparation methods and strategies for communicating your organization's viewpoint.
- To present and maintain a positive image on television.
"Training on Television" (Present: 5-7 mins, Playback: 5-7 mins)
- To learn how to develop and present an effective training program on television.
- To receive personal feedback through the videotaping of your presentation.
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Storytelling (226-K)
"The Folk Tale" (7-9 mins)
- To tell a folk tale that is entertaining and enjoyable for a specific age group.
- To use vivid imagery and voice to enhance the tale.
"Let's Get Personal" (6-8 mins)
- To learn the elements of a good story.
- To create and tell an original story based on a personal experience.
"The Moral of the Story" (4-6 mins)
- To understand that a story can be entertaining yet display moral values.
- To create a new story that offers a lesson or moral.
- To tell the story, using the skills developed in the previous two projects.
"The Touching Story" (6-8 mins)
- To understand the techniques available to arouse emotion.
- To become skilled in arousing emotions while telling a story.
"Bringing History to Life" (7-9 mins)
- To understand the purpose of stories about historical events or people.
- To use the storytelling skills developed in the preceding projects to tell a story about a historical event or person.
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Interpretive Reading (226-L)
"Read a Story" (8-10 mins)
- To understand the elements of interpretive reading.
- To learn how to analyze a narrative and plan for effective interpretation.
- To learn and apply vocal techniques that will aid in the effectiveness of the reading.
"Interpreting Poetry" (6-8 mins)
- To understand the differences between poetry and prose.
- To recognize how poets use imagery, rhythm, meter, cadence and rhyme to convey the meanings and emotions of their poetry.
- To apply vocal techniques that will aid in the effectiveness of the reading.
"The Monodrama" (5-7 mins)
- To understand the concept and nature of the monodrama.
- To assume the identity of a character and to portray the physical and emotional aspects of this character to an audience.
"The Play" (12-15 mins )
- To adapt a play for interpretive reading.
- To portray several characters in one reading, identifying them to the audience through voice changes and movement.
"The Oratorical Speech" (10-12 mins)
- To understand the structure of an effective speech.
- To interpret and present a famous speech.
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Interpersonal Communication (226-M)
"Conversing with Ease" (10-14 mins)
- Identify techniques to use in conversing with strangers.
- Recognize different levels of conversation.
- Initiate a conversation with a stranger.
- Use open-ended questions to solicit information for further conversation.
"The Successful Negotiator" (10-14 mins)
- Employ win/win negotiating strategies to achieve your goals.
- Enjoy the benefits of win/win negotiating.
"Diffusing Verbal Criticism" (10-14 mins)
- Respond non-defensively to verbal criticism.
- Employ a five-step method to identify the problem, diffuse the attack and arrive at a solution.
"The Coach" (10-14 mins)
- Determine reasons for someone's substandard performance.
- Coach the person to improved performance.
"Asserting Yourself Effectively" (10-14 mins)
- Enjoy the mental and physical benefits of being assertive.
- Employ the four-step method for addressing a problem and asking for help.
- Overcome resistance to your requests.
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Special Occasion Speeches (226-N)
"Mastering the Toast" (2-3 mins)
- Recognize the characteristics of a toast.
- Present a toast honoring an occasion or person.
"Speaking in Praise" (5-7 mins)
- Prepare a speech praising or honoring someone, either living or dead.
- Address five areas concerning the individual and his/her accomplishments.
- Include anecdotes illustrating points within the speech.
"The Roast" (3-5 mins)
- Poke fun at a particular individual in a good-natured way.
- Adapt and personalize humorous material from other sources.
- Deliver jokes and humorous stories effectively.
"Presenting an Award" (3-4 mins)
- Present an award with dignity and grace.
- Acknowledge the contributions of the recipient.
"Accepting an Award" (5-7 mins)
- Accept an award with dignity, grace and sincerity.
- Acknowledge the presenting organization.
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Humorously Speaking (226-O)
"Warm Up Your Audience" (5-7 mins)
- Prepare a speech that opens with a humorous story.
- Personalize the story.
- Deliver the story smoothly and effectively.
"Leave Them with a Smile" (5-7 mins)
- Prepare a serious speech that opens and closes with humorous stories.
- Prepare a closing story that reemphasizes the speech's main point.
- Deliver the stories smoothly and effectively.
"Make Them Laugh" (5-7 mins)
- Prepare a speech that opens and closes with humorous stories.
- Include jokes in the speech body to illustrate points or maintain audience interest.
- Deliver the jokes and stories smoothly and effectively.
"Keep Them Laughing" (5-7 mins)
- Prepare a speech that opens with a self-deprecating joke.
- String together two or three related jokes in the speech body.
- Close the speech with a humorous story.
"The Humorous Speech" (5-7 mins)
- Use exaggeration to tell a humorous story.
- Entertain the audience.
- Effectively use body language and voice to enhance the story.
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(acknowledgement to Successfully Speak Up Toastmasters - Club #6375 District #38)
See also:
CC Speech Project Objectives
Tags: advanced, communications, manuals, projects, speech
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